Innovation converges touch and display forever

Intel said the  the way people interact with digital signage technology in environments such as stores, airports, banks and hotels is going to change. Intel Corporation demonstrated a  multi-user, multi-touch Intel® Intelligent Digital Signage Concept at the National Retail Federation Convention (NRF) in New York.

Intel President and CEO Paul Otellini at the International Consumer Electronics Show in Las Vegas and National Retail Federation Convention (NRF), the demonstration emulates a virtual brick-and-mortar store setting where customers may use the multi-touch holographic screen to explore merchandise, find out about promotions, submit feedback on products, read customer reviews, view past purchasing histories and share what they have discovered with their friends via social media and mobile phone integration.
Multiple consumers can use this side-by-side window display simultaneously to explore augmented reality-enabled maps of each floor of the store, on which retailers can superimpose images such as coupons and sales promotions next to the product visualizations on the glass, improving the customer’s shopping experience.
“As stores seek more competitive advantages over online retailers, digital signage has become a valuable technology for dispersing targeted and interactive content to shoppers,” said Joe Jensen, general manager, Intel Embedded Computing Division. “We therefore designed the Intel Intelligent Digital Signage Concept to show that retailers can engage and interact with consumers in a more personal and compelling manner through new usage models such as augmented reality and interactive product explorations, which in turn could yield an increase in revenue and customer loyalty.”
Clients wishing to implement this concept are able to do so with the ICE Hololite90 Screen, iQRite Touch Frames and the industial grade ICE 82″ LCD panels. Combine with the creative GUI designers and code cutters innovation and enagement can now occur next to the Levi jeans.
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